Showing posts with label evaluation. Show all posts
Showing posts with label evaluation. Show all posts

Saturday, 6 June 2015

FMP: Graceland


"And my travelling companion is nine years old, he is the child of my first marriage, and I have reason to believe we both will be received in Graceland..."

Graceland is the title track from the album so I thought it would be foolish not to make a storytelling map for it! Paul Simon describes the song as a 'country travelling song', inspired by the musicians he met whilst working in South Africa, but there is also an underlying story of love and loss which I found to be very important within the story of the lyrics. Although never formally mentioned, the song suggests that the narrator has been through a recent breakup with his wife and is extremely heartbroken. This leads to the idyllic ideals that Graceland will be all receiving and that he should travel there with his nine year old son.

I wanted to convey this feeling of moving away from loss and into a happier place. The right hand side of the map is bare and lifeless, as if to represent the emptiness in his life. But he and his son are moving onwards to the left of the map which is full of crops and trees and people and bountifulness, conveying the richness of life he hopes to receive when reaching Graceland. I liked the idea of Graceland not just being the home of Elvis, but also this amazingly fantastical funland which was dedicated to the King himself!

Whilst this is all unfolding on the earth below, the ex-wife looks on brushing 'her hair from the forehead'. I wanted the perspective of the story to be seen almost through her eyes as, even though she isn't even named in the song, she plays a very important role in the emotions of the song.

Other elements from the lyrics have been picked up such as 'the Mississippi Delta', 'the civil war', 'pilgrims', 'the wind blows' and, in the background, 'there is a girl in New York City who calls herself the human trampoline...' The space of the island itself is Tennessee.






Tuesday, 28 April 2015

Project: D&AD Awards - Future You

One half of the Future You project was to create a digital image to represent yourself in 10 years time.

I developed the idea of me just being a massive hippy!!! But covered in the tattoos from the previous post.

The idea is that I am not necessary physically covered head to toe in tattoos, but more the symbolism of what each tattoo symbolises and the person I have become throughout the journey of getting them/creating them/doing them/achieving these goals.


I quickly compiled some ideas with my very, very limited Photoshop knowledge!!



I then ran out of time! But compiled this image using the coloured in tattoos from the final flash sheet with the intention of colouring it in digitally.


I thought I could use this for promotional materials. 

Friday, 16 January 2015

Project: Oranges Are Not The Only Fruit Final Piece

Here is my final design for the brief. Although I am not completely happy with the design, I hope to alter and work on it before the actual competition deadline in March.

The idea was to create a subtly suggestive front cover, inspired by The Einstein Couple's work they created for the posters to advertise the film, Nymphomaniac. My design was suppose to use orange segments to symbolise a vagina, to coincide with the theme of sexuality throughout the book. Unfortunately, I don't feel like I quite hit the mark and, although the print is quite aesthetically pleasing, I don't agree that it has that extra 'crude' edge to it - which is what I really wanted!

I struggled quite a lot on this project, trying to get the simplicity of the design to be as effective as I desired. Choosing the right type was also a big hurdle. I ended up choosing a digital type for it's 'no-nonsense' feel, sans serif, basic, easy to read.

The composition works nicely but I think is still too bare. Maybe if the image was larger and central? I played around with quite a few designs, changing the scale and the position of the type/image, but this still seemed to be one of the most effective compositions.


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